BAUM UND PFERDGARTEN ss25
BAUM UND PFERDGARTEN IS AN ICONIC DANISH FASHION BRAND
Founded in Copenhagen in 1999 by designers Rikke Baumgarten and Helle Hestehave. The brand's name is a playful nod to their surnames, creating the German-sounding "Baum und Pferdgarten."
COLLECTIONS AND TARGET AUDIENCE
The brand offers womenswear ranging from everyday clothing to statement pieces suitable for special occasions. Their designs appeal particularly to women looking to express a personal and daring sense of style without compromising on quality.
Spectators and influencers before show start
CHARACTERISTICS AND STYLE
Baum und Pferdgarten is renowned for its playful and bold approach to design, blending contemporary silhouettes with unique prints, vibrant patterns, and innovative materials. The brand’s style strikes a balance between the classic and the experimental, making it popular both in Scandinavia and internationally.
SUSTAINABILITY
In recent years, Baum und Pferdgarten has made strides towards enhancing its sustainability profile, including the use of more environmentally friendly materials and ensuring responsible production processes. They frequently share their goals and achievements in this area to maintain transparency.
AVAILABILITY
The brand is widely available in Denmark and internationally through its own stores, selected multi-brand retailers, and online platforms. Baum und Pferdgarten is also focused on expanding its global presence.
THE SPRING/SUMMER 2025 SHOW
Baum und Pferdgarten showcased their Spring/Summer 2025 collection, titled "Office Olympics," during Copenhagen Fashion Week on August 7, 2024. The show took place at Østerbro Stadion in collaboration with football club B.93, known for its home games at the stadium. This unique partnership reflected the collection’s sporty inspiration, blending elements of corporate sophistication with athletic aesthetics.
The collection featured a vibrant mix of tailored blazers, trousers, skirts, and feminine dresses, contrasted with oversized T-shirts, sporty logos, and football-inspired details. Pastel hues were accented with bold reds and browns, creating a cohesive yet dynamic look. A highlight was a limited-edition T-shirt inspired by classic football jerseys, celebrating the collaboration with B.93 and emphasizing the sporty theme.
The venue was filled with an electrifying atmosphere, with guests cheering from the stands, creating a "game day" feel. This energy perfectly complemented the collection's celebration of the modern workplace infused with the dynamic spirit of sports.